Brand identity to reflect the positve impact of the community tourism network
Buidling a brand and a story to share the growing Scottish Community Tourism Network created as SCOTO.
SCOTO. Scottish Community Tourism.
Branding projects always make us smile, and this brand identity is no exception.
Working with people across Scotland who make a real difference in their communities is incredibly rewarding. We believe in creating brands that genuinely reflect the heart of a project, then bringing them to life through digital experiences, event materials, commissioned photography and storytelling.
For SCOTO, the Scottish Community Tourism Network, we helped build a story that could be shared far and wide. This led to a commissioned digital animation that showcases SCOTO’s vision and purpose, connecting communities and organisations across the country. What better way to inspire organisations to join an innovative, nationwide initiative.
Design, build and content management of Umbraco CMS website giving the client fredoom to scale and grow with the organisation
A visual identity that tells a story
Colour pallette created to support all online and offline activity
Digital animation to share the purpose and impact of SCOTO
Bringing the brand to life with community engagement activities