A branding and web development project for University of Highlands and Islands and University of South Wales.

Rural Health Equity.

A project exploring health inequalities in rural communities across the Scottish Highlands.

We relished the task of articulating this project with a coherent and accessible visual identity. One which would resonate with communities and service providers.

A confident, but warm and nurturing visual identity was developed to apply throughout the website.

The planned projects phases had to flex and change due to some client stakeholder shifts, so we adapted the functionality and audience approach to assist the project with a change of tactic to taking the project to market.

A scalable and flexible Umbraco CMS has been developed to allow the client to take ownership of the site and grow it as the project needs over the next three years. 

Rural Health Equity | Website Design & Development | Designline Creative

Website design and development of Umbraco websiet

Rural Health Equity | Brand Identity | Designline Creative

Visual identity and brand guidelines

Rural Health Equity | Brand Colours | Designline Creative

Brand colour palette influenced by the core principles of the project 

Rural Health Equity | Brand Development | Designline Creative
Rural Health Equity | Brand | Designline Creative