Name creation and visual identity for internal transformation project around culture and values
Culture transformation programme and internal communications project to create positive employee engagement.
Argyll Community Housing Association
This brief gave us the opportunity to switch on a full suite of creative services, with a truly integrated approach and a diverse range of assets.
We were brought in at the critical thinking stage of the project, allowing us to shape a clear strategic plan with defined, meaningful deliverables. By embedding ourselves within the project’s working groups, we collaborated across every level - from senior management strategy sessions to third-party coaching and PR consultants, from IT briefings to on-the-ground Ambassador teams. This deep immersion ensured alignment, insight, and impact at every stage.
Over 6 months we worked closely with the client to deliver:
- Strategic planning for comms project
- Creative concept and visual identity for all assets
- Clear, concise visual execution of internal values
- Range of meaningful peer-to-peer case studies
- Internal comms assets including banners, poster, digital screensavers, progress charts
- Rewards & Recognition scheme (online and print)
- Development of internal digital HUB (secure platform for all staff)
Execution of internal comms across multiple materials to bring project to life throughout internal working environments
Creation of rewards and recognition scheme and relevant assets
Creative concept, design, build and content creation of internal web hub dedicated to the Switch On project
Value-based materials to activate one value per month across the organisation